Hi, I’m Georgia.

A Freelance Copywriter, Editor, Content Producer & Social Manager 👋

  • Become an overnight expert 💡

    I deep dive into your content, exploring the inner workings of your brand, team, and audience to immerse myself in your world.

    Have a digital declutter 🗑️

    What works, what doesn’t, what’s missing? Honest and strategic content audits to elevate your content and create a seamless user experience.

    Make meaningful connections 💬

    Sometimes, a tone of voice tune-up is all that stands between you and a new customer. But if you’re not showing up authentically, or on the right platforms, slick copy isn’t enough. Want to create videos, a newsletter, or a podcast? I can help.

    Relevance, not repetition 🫆

    I keep up with the zeitgeist, but don’t follow the crowd. Stamping your fingerprints over every trend leaves content looking busy and smudged, instead of pointing in a clear direction.

    Test and learn, then refine 🎨

    The best thing about being a creative is experimenting. I can spot the quick wins, but know when to pivot and tweak the strategy.

Content isn’t one-size-fits-all

  • 8 years in creative marketing

    Across health, tech, craft beer, and luxury brands

  • Scroll-stopping content creator

    Viral videos, top-ranking websites, irresistible emails, and punchy scripts

  • Passionate about brand building

    Staying on top of industry trends so you can stand out

My work

Some say generalist, I say multi-skilled creative. I’ve sat everywhere from the writer’s room to the editing suite. I’ve industry-hopped, been employee #2 at a pre-seed startup, and joined organisations with a 20+ year legacy. Think of me as a content chameleon.

My portfolio is organised into social media, email and newsletters, app content, articles, and project work. Tailor your search depending on your content needs.

Need a hand?

  • Content

    • Audit, strategy, and consultation — taking a multi-channel approach

    • Copywriting & editing — blogs, apps, web, scripts, FAQs, UX, marketing & ad campaigns

    • Video production & editing

    • Email — newsletters, marketing, reactivation, triggered

    • Content management — CMS, project management, briefing, AI prompt testing

    • Ghostwriting — for industry leaders & media personalities

    Organic social

    • Audit, strategy, & consultation

    • Content creation

    • Content management — planning, scheduling, community & inboxes

    • Reporting and analytics

    Brand development for startups & small businesses

    • Work with you to create a unique brand identity, tone of voice, and personality

    • Create extensive style guidelines for editorial and wider use

    No need for all of that? No problem. I can tailor my services to meet your specific requirements. Drop me an email to chat.

  • ⚡️ I’m a fast learner and quick worker — thanks to my time in startups.

    🔎 I’m a thorough researcher — I’ll immerse myself in your world.

    🧩 Strong product mindset — I strive to create the best user experience possible, suggesting ideas for new tools and features.

    💬 I’m adaptable — I’m good at taking on and actioning feedback to create the best work possible.

    💡 A master brainstormer — I’ll help you see things from a different angle.

    📱 On the pulse — Due to being a Chronically Online Person, I’m on top of the latest trends, news stories and campaigns that will translate well to your brand.

  • I’ve worked across a range of industries, but if you need an expert, I’m your gal for…

    🩸 Women’s health & contraception

    😈 Sexual wellness & spicy stuff

    💌 Newsletter content creation and design

Enough reading, let’s chat

Think we’d be a good fit? Schedule a free, 20-minute 1:1 introductory session with me to discuss your content and strategy needs.